We strive to supply products from well-managed, healthy fisheries and from areas that have action or recovery plans to return the fishery to a sustainable¹ state. Our commitment is that all seafood sourced will be externally recognized as environmentally sustainable² or in a formal program moving towards certification³ by 2025.

~ 91% of our supply meets our commitment based on 2023 data, up from 88% based on 2022 data and 71% from 2021

1. The term “sustainable fisheries” is defined within this context as the characteristic of resources that are managed so that the natural capital stock is non-declining through time, while production opportunities are maintained for the future (as defined by ISSF).
2. Global Sustainable Seafood Initiative (GSSI) recognized certification scheme
3. Fishery Improvement Project (FIP), Aquaculture Improvement Project (AIP), or In Transition to MSC Program (ITM)

Consumers today have high expectations for brands and retailers to clearly communicate environmental sustainability, including third-party verification. The best-in-class Marine Stewardship Council (MSC) certification helps us do just that as we work to ensure that both our consumers and our customers can feel confident in Bumble Bee products.
We are proud that Bumble Bee Seafoods ranks #1 for having the most MSC eco-labeled products among all shelf-stable tuna brands in the United States.

Through our $1 million, five-year commitment to the Ocean Conservancy and the Global Ghost Gear Initiative (GGGI), Bumble Bee is leading the industry in both our financial contribution to combatting abandoned, lost, and discarded fishing gear (or “ghost gear”), as well as our extensive approach to addressing this issue within our own supply chain.

In 2022, Bumble Bee became the first shelf-stable seafood brand to change multipack can product packaging from shrink wrap to paperboard made from 100% recycled fiber content (with a minimum of 35% post-consumer content). This initiative marks a significant milestone in our commitment to keep plastic out of landfills and the ocean by making 96% (by weight) of our shelf-stable product packaging recyclable⁴.

4. As used here, “recyclable” means shelf-stable packaging materials that are capable of being recycled such as steel, aluminum, glass, paper, corrugate, and recyclable plastics.

In 2023, Bumble Bee worked with our partner, SeaTrees, to help restore 14,000 sq ft of kelp in Palos Verdes, California. Bumble Bee has expanded its partnership with SeaTrees in 2024 to include ocean regeneration work in both California and Indonesia.

Bumble Bee’s support also helped enable the Oyster Recovery Partnership to plant 5 million juvenile oysters across Chesapeake Bay’s sanctuaries and public oyster grounds. This initiative is critical for the Bay’s ecosystem, as these oysters will annually filter millions of gallons of water, improving water clarity and quality.

Bumble Bee addresses the health and safety of workers throughout our supply chain through a combination of tools. Our land-based suppliers are subject to third-party social audits that are in line with leading social audit standards, and we are working with our parent company, FCF, as they continue to implement their social responsibility program onboard supplying tuna vessels. In addition, we supported FCF’s creation of a worker voice program that gives crew members the opportunity to provide feedback anonymously and independently to a third-party NGO about their working environment and receive support to resolve complaints, as needed.

With “feeding people’s lives through the power of the ocean” at the core of our company’s foundation, we are dedicated to supporting the communities and coastal environments in the areas we operate and beyond. In 2023, the Bumble Bee team joined more than 4,000 volunteers across San Diego County to collectively clean up over 95,000 pounds of litter and debris on Coastal Cleanup Day. Additionally, Bumble Bee’s Canadian affiliate, Connors Bros. Marine Corp., led a coastal cleanup in the Bay of Fundy that resulted in 5,000 lbs. of marine debris collected.

We also helped raise more than $30,000 in support of Padres Pedal the Cause to fund cancer research. With more than $21 million raised to date, Padres Pedal the Cause has already funded 80+ innovative research grants in all types of cancer at some of the best scientific institutions in the country. By sponsoring the organization and supporting our employees’ participation, we hope to expand awareness and dedication to the cause.

And as we have for the past two decades, Bumble Bee remains an ongoing supporter of the town of Levuka, Fiji, the site of the Pacific Fishing Company (PAFCO) processing facility. We continue to donate equipment to public schools, fund and support various local athletic events, and provide assistance to the Nora Fraser School for Children with Disabilities. The community also benefits from the construction and operation of a daycare center that Bumble Bee financially supports, creating a safe place for young children to learn and play. Bumble Bee’s ongoing dedication to education accessibility remains a pillar of our community development efforts.

The Company is committed to doing business legally and ethically. That includes obeying all applicable laws, practicing social responsibility, protecting the environment, and actively promoting the sustainability of the food sources that the Company sells to its valued customers. Click here to view our Supplier Code of Conduct.

We are energized by our continual Seafood Future progress and motivated by what lies ahead for our commitments to Fish, Ocean, and People.